Guidelines pop-up stores

Where can you organise your pop-up store?  In Paris, of course! Parisians are already very keen on pop-up shops and new concepts. The city's key districts all have the potential to host a pop-up shop. Each district has its own world, its own people and its own neighbourhood life...

A temporary shop in Saint Germain des Prés

Paris's Left Bank at Saint-Germain des Prés is a very popular area for Parisians, and one that is authentic in terms of its history.  The area is synonymous with literature and traditional Parisian cafés such as the Café de Flore and the Deux Magots, where writers and politicians used to meet up to chat. Saint-Germain des Prés has a special history and is just a few minutes from the Pont-Neuf, the Montparnasse Tower and the Saint-Michel district. There are many institutional businesses such as art galleries, bookshops and luxury houses.

It's a good idea to try out some of the places we recommend, such as the Ralph Lauren café, the L'entrecôte restaurant, the Germain bar-restaurant in Odéon, just 5 minutes from Saint Germain Des Prés, and the Maison Sauvage restaurant-café. You can also take a stroll down the rue de Rennes to discover all the little shops and head for the Bon Marché.

The Halles district for its ephemeral boutique

Located in the heart of Paris, the Châteler Les Halles district is the most strategic location for people living in the Ile-de-France region, and therefore the busiest. In particular, Châtelet les Halles station is known for serving the most metro and RER stations at the same time.

You can find the Forum des Halles where the majority of the major retailers are located above the station. The Halles district is also just a stone's throw from the most popular districts. There's rue Montorgueil, with its long, busy shopping street full of cafés running parallel to rue Etienne Marcel. There is also the rue de Rivoli, where the department stores are located, and the famous Beaubourg library. A ten-minute walk will take you to the Louvre or the Marais! So there's plenty to choose from, with a wide range of shops including Zara, H&M and Sephora in the Forum des Halles or on rue de Rivoli.

Opening a pop-up store in the Marais

The Marais district is a place full of concept stores, cafés and restaurants, with new addresses to try every time! Come and gaze at rue des Rosiers to succumb to a wide range of falafels, shop at rue des Archives, rue Vieille du Temple, or simply stroll around and enjoy the Place des Vosges park. It's a popular spot for tourists and Parisians alike, as the area is home to a wide range of activities, from fashion to design.

A pop-up store on rue de Charonne

If you're looking for a change of scene in Paris, head for the 20th arrondissement and discover the Charonne district. Its name comes from the former village of Charonne, which was annexed to Paris in 1860 by Napoleon III. In this district, you can stroll through the authentic streets, more specifically the 550-metre-long rue des Vignoles! There are numerous cul-de-sacs and a wide range of shops and concepts on offer. What's more, if you're a fan of photography, there are plenty of photo spots and instagrammable spaces in the area. You can visit a number of typical homes in the district, with their original architecture filled with greenery.

The Batignolles family district to launch its pop-up store

Located in the 17th arrondissement, the Batignolles district is worthy of a small Parisian village. The Place du Dr Félix Lobligeois is at the heart of the district, with its restaurants and terraces, a small church called Sainte-Marie des Batignolles and a fountain in the square. If you like parks, you'll love the Square des Batignolles! There's a wide range of shops, from small boutiques to the biggest names, and you can also try the Batignolles organic market every Saturday morning. If you're curious to find out more about the Batignolles district, don't hesitate to discover the many shops you can find in our article.