Apnée lance sa nouvelle collectiondans notre pop-up store15 rue Debelleyme, dans le quartier des amoureux de la mode.
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How can you use the point of sale to launch a new product range and target new prospects?
Help in choosing the best location, based on the target population, the brand's business model and the cost/location ratio.
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LAB Debelleyme, Marais
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What target and what location should they choose to reinforce the brand during high commercial periods?
Help in choosing the best location, based on the target population, the brand's business model and the cost/location ratio.
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"Brand loyalty is created by the experience we offer our customers, and that's the added value of a boutique versus e-commerce".
Three years after their first ephemeral boutique in the capital, the brand is embarking on a new adventure to mark the exclusive launch of their women's collection.
Created in 2017, the 100% recycled swimwear brand has opened its second Parisian pop-up in our shop rue Debelleyme. Known for its swimwear with marine motifs for men, the brand is developing a collection for women in 2022, again using recycled water bottles.
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