Auteur : Lou Castera
Summer kit: brands for the 2024 summer season
For our Mijuin pop-up store, we wanted to create a selection of essential brands for summer 2024.
Discover our selection of brands for summer 2024
Discover our selection of must-have brands for summer 2024, combining elegance, comfort and French know-how.
Experience summer in linen with Mijuin
Mijuin is the ideal brand for a comfortable, elegant summer. Combining style and comfort, Mijuin offers a linen collection perfect for sunny days and summer evenings. Each piece is designed with lightweight, breathable materials, ensuring freshness and elegance all day long. With on-trend designs and vibrant colors, Mijuin lets you flaunt a casual chic look, whether at the beach, in town or on your getaways. Adopt Mijuin this summer and live the season to the full with style and serenity.
Friendly Frenchy, les lunettes de soleil en coquillage
C'est lors de l'exposition Salon du Made in France que nous avons découvert cette jeune marque.
Laurent Pezé and Sandrine Guyot are the founders of Friendly Frenchy. They launched in 2015 with the desire to invest in French know-how and environmental protection. A common passion united them: the seaside.
These are beach accessories made in France: sunglasses made from oyster shells, mussels and scallops from the coasts of Brittany and Normandy. They also make t-shirts, beach towels and Handsurfs, a board game for the beach.
Through their brand, they bring back to life the local know-how of each French region: t-shirts in Troyes, city of textiles, towels in the Loire, region of weaving, and beach games in the Basque Country.
Daronnes reinvents the maternity wardrobe
We're not forgetting mums-to-be! Daronnes & Co. opens a pop-up store in Paris (17) at 66 rue Legendre on June 25! The brand is offering a special range of clothes designed to be worn pregnant or not.
Their garments are designed to accompany the changing curves of the body during pregnancy, while remaining resolutely fashionable. From flowing dresses with tailored cuts to swimsuits designed for abdominal comfort, each piece is designed to enhance the figure while offering optimal support.
With Daronnes & Co., pregnant women can make the most of summer, feeling comfortable and elegant throughout their pregnancy, and enhancing their natural beauty at every moment.
Les Antillaises, the round towels
A traveler at heart, Angelina Sterle moved to Martinique in 2015 after realizing that where she feels good is close to white sand and coconut palms. In 2016, she founded Les Antillaises. Her project is based on her desire to illustrate her love of the beach and tropical islands.
These are round beach towels inspired by the Caribbean islands. The inspiration for the designs comes straight from the designer's travels and encounters with the landscape. Their brand universe is an invitation to travel, a blend of luxury and escape.
After towels, they have created swimsuits, ponchos, pareos... To be perfectly equipped this summer.